Hidden tickets and access codes

Sometimes you want certain tickets available only to specific people — partners, members, or a special rate. Hidden ticket types combined with access codes make that easy.

1. Hide a ticket type

On any ticket type, set its visibility to hidden. It then disappears from your public event page and can't be bought by ordinary visitors. See Ticket types for the full settings.

2. Create an access code

Go to Events → (event) → Access codes and add a new code:

• A code — the value people enter, for example PARTNER25.
• A label to help you recognise it later.
• The hidden ticket type(s) this code unlocks.

3. Share the code or the unlock link

There are two ways for people to use a code:

• Type it in. On your event page, buyers click Have a promo or access code? and enter the code — the same field as discount codes. The hidden tickets appear straight away, without reloading the page, so tickets they already picked and any applied discount stay in place.
• Open an unlock link. Append ?unlock=PARTNER25 to your event URL and share that link. Visitors who open it see the linked hidden tickets alongside the public ones.

Buyers can enter several access codes for the same event — each one adds its own hidden tickets, and the active codes are listed under the tickets. The codes are remembered on that device for 30 days, so the hidden tickets are still there when a buyer browses away and comes back later. A code you delete stops working, also for buyers who had it remembered.

On your own website

The same works when you sell through an events widget or the embedded checkout: buyers can type the code in the widget, and an unlock link to your own page — for example https://www.example.com/tickets?unlock=PARTNER25 — is passed on to the widget, so the hidden tickets show there too.

Edit a code

Need to change a code later? In Events → (event) → Access codes, click Edit on any code. You can update the code value itself, its label, and which hidden ticket types it unlocks. If you change the code value, any previously shared ?unlock= links using the old value will stop working — share the new link instead. Code values must stay unique within an event.

Tracking usage

Every order records which access code was used, so you can see exactly how each partner or campaign performed.